We are sure that social engagement is a term you have come across quite a lot in the past few years. Well, you guessed it right. This is because social engagement really matters. According to Google trends, searching for measures to engage the audience, has grown by more than 60 percent since 2012, and in …
Continue reading “Understanding the Importance of Social Engagement”
Companies understand the value of data in today’s global digital media landscape. Few, however, take the time necessary to really understand where the data they use originate and how best to use it. Contributor at Marketland.com Toby McKenna looks into data transparency, relevancy and scalability to ensure you get the most out of your data …
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